Subscription Events

Track subscription activity with the following event types:

Event Type	Description
dashboard_contact	The contact form on the rate dashboard was submitted.
dashboard_first_visit	Subscriber's initial visit to the rate dashboard was recorded.
dashboard_pageview	A visit to the subscriber's rate dashboard was recorded.
dashboard_update	Subscriber updated a parameter on their rate dashboard.
deleted	Subscription in Delete status. The rate dashboard is inaccessible. Unsubscribed from rate alert emails.
disable	Subscription in Disable status. Unsubscribed from rate alert emails. The rate dashboard remains accessible.
email_bounced	The email address used to create the subscription is invalid.
intro_email_clicked	The initial rate subscription email clicked by subscriber.
intro_email_opened	The initial rate subscription email opened by subscriber.
intro_email_sent	The initial rate subscription email sent to subscriber.
loan_summary_pdf	Subscriber created a closing cost PDF on their rate dashboard.
rate_alert_email_clicked	Weekly rate subscription email clicked by subscriber.
rate_alert_email_open	Weekly rate subscription email opened by subscriber.
rate_alert_email_sent	Weekly rate subscription email sent to subscriber.
reactivated	Subscriber reactivated their rate subscription.
stale_unsubscribed	Subscriber automatically unsubscribed after not opening rate subscription emails for 60 days.
unsubscribe_link_clicked	Subscriber clicked the unsubscribe from rate alert emails link.
unsubscribe_param_passed	Subscriber elected to unsubscribe. BankingBridge received the request.
unsubscribed	Subscriber unsubscribed from rate alert emails.