You can dynamically populate fields on your BankingBridge rate table by passing specific parameters directly into the page URL. This is especially useful for email campaigns, landing pages, or partner sites where pre-filling fields enhances user experience and increases conversion rates.
Supported Parameters
| Field | Accepted Values (Examples) |
| property_type | single_family_home, townhome, condominium, multi_tenant_home, manufactured_home |
| loan_type | conventional, fha, va, usda, arm |
| down_payment | Numerical (e.g., 50000) |
| list_price | Numerical (e.g., 400000) |
| credit_score | Numerical (e.g., 740) |
| loan_amount | Numerical (e.g., 320000) |
| cash_out | Numerical (e.g., 20000) |
| property_zip_code | Numerical (e.g., 90210) |
| loan_purpose | purchase, refinance |
| residency_type | primary_home, second_home, rental_home |
| loan_term | 30, 20, 15 |
Example: Using URL Parameters in an Email Campaign
Let’s say you’re running an email campaign targeting first-time homebuyers in California. You want to drive them to a landing page with rate quotes tailored to a common profile.
Here’s what your email CTA URL might look like:
When a lead clicks this link, the rate table on your page will auto-fill with the provided values—no form entry required.
Tips
- Only include the parameters you want to pre-fill.
- Make sure to separate each key/value pair with &.
- Double-check spelling and accepted values. Incorrect entries will be ignored.
- Useful for A/B testing by segmenting traffic with different URL parameters.
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